Music school owners make assumptions every day. Most of them come from experience, and they’re part of why we’re good at running lesson studios. But some of those assumptions can keep us stuck with lower lesson rates and student retention, or doing tasks that could be handed off.
In this episode, John Kozicki (Michigan Rock School and RockSchoolProprietor.com) and Mandy York (Music Time of Milford) talk through common assumptions we make as studio owners. Most of them come from the same place: we assume the people we work with think, want, and care the way we do. Recognizing the assumptions we make about our clients, students, instructors, and even ourselves gives us a clearer perspective, so we can make the best decisions for our studios.
Included:
- Why budgeting for music lessons is a personal decision that’s different for everyone, and how the “it’s the arts, it’s for kids” expectation leads studio owners to undercharge.
- How asking students what they actually want, instead of assuming they all want to become better players, improves retention.
- Why your staff will never care about your studio as much as you do, and how clear expectations take the place of hoping they will.
- How to really determine what your time is worth and use that information to decide which tasks are best to delegate.
- Why it’s worth stepping back to ask whether a decision rests on facts or on an assumption.
Mentioned in this episode:
85: Amie Nunez | Building a Sellable Music School https://rockschoolproprietor.com/85-amie-nunez-building-a-sellable-music-school/
Why Music School Owners Feel Guilty About Making Money with Amie Nunez | EP 296 (Dave Simon) https://davesimonsmusic.com/music-school-owners-guilty-about-making-money/
Rock School Proprietor is a podcast for independent music school owners and lesson studio operators looking to attract more students and create a sustainable business. New episodes drop Wednesdays at RockSchoolProprietor.com and on all podcast streaming platforms.
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